Hey Lynda, I’m not sure radio is for me. Can you help me figure that out?
Sure. Radio is perfect for you. (What did you think I was going to say?) Actually, I wouldn’t say that. Radio may NOT be for you. Maybe you don’t like it. Maybe it hasn’t worked for you. Maybe you’d rather put your advertising dollars somewhere else. I can talk you through all of that. But if you think radio is a viable medium, you want to tell your story and you like the sound of the spots on this site, my brand of radio may be for you. If you want something more straightforward, using a just-the-facts approach, almost any station will create that for you (gratis) when you place a media buy. Closer to a decision?

Hey, Lynda, we have writers and producers at the agency. Why would we hire you?
Well, I write radio almost exclusively. So, say you did like hundreds of squats, you'd have awesome lookin' quadriceps. I write hundreds of radio spots so I have awesome lookin' quadriceps. Wait. I mean radio is what I do best. Some say better than most. And since some agency writers don't want to be bothered with radio, they're cool with me taking it off their hands.

As far as production goes, I produce everything I write. I also produce agency written scripts, which means I am the sole producer or I produce in conjunction with your producers. When I am hired to produce a spot, my contribution is mostly creative. Casting, directing, that kind of thing. Many agencies have a system for estimating, talent contracts, etc…so their producers will handle all the paperwork…but I'm willing and able to do that too.

Hey Lynda, have you ever worked at an agency?
Yes and no. I have worked as a supplier to lots of agencies and sat in cubicles as a freelance writer.(see client list) Creative Directors hire me as often as advertisers hire me directly. I've worked with so many Creative Directors, Account Executives, Producers and snotty receptionists who'd rather be having something pierced, that I feel like I've worked at millions of agencies. The difference is I get a 1099 from them, not a W2.

Hey Lynda, are your rates flexible?
(Well, I've never seen them do the splits.) Okay, sometimes I adjust my rates for friends or people who have embarrassing stories about me. And if you want to sign up for lots of radio, I'll give you a package deal. But usually, if you don't want my rates, you don't want me. p.s. I'm either comparable to or less expensive than my competitors. (Don't let the diminutive stature and swimming-pool-sized dimples fool you. I am a businesswoman after all.)

Hey Lynda, I don't like your stuff. Do I have to hire you?
Yes.