Surdyks

SURDYK’S This Nordeast landmark has been doing things right for four generations, and they have an eclectic mix of loyal locals to prove it. While quality is their name, retail is their game. So how do you create an elevated, ownable, artistic re-brand that...

THE MOTHER BABY CENTER

THE MOTHER BABY CENTER This fresh approach to a birthing center featured fresh, new babies. (Like, just out-of-the-shoot). Add some sweet cheeky headlines, info about their all-star staff + comfort of their delightful digs, and born is a campaign about the best place...

SLEEP NUMBER

SLEEP NUMBER What do you do when your client asks for the moon?  Say, “Houston, no problem.”  “Generate 100 social posts in 2 weeks.” they said. “Holy crap and hallelujah!” we said. Never had so much fun…or used so many puns. Here’s...

PLUNKETT’S PEST CONTROL/VARMENT GUARD

PLUNKETT’S PEST CONTROL  I just love these guys. Yes because they think I’m smart and funny (see blushy/gushy testimonial above) but also because they’re super savvy about their advertising. Have a look at a recent recruitment vid we created together, a couple B...

Nimlok

NIMLOK This family-owned business is run by my friend Joe. He knew me as the wise-cracking fellow hockey parent (because he’s one too) and figured I’d be just the person to push him to show-instead-of-tell people that his company’s trade show exhibits were not like...